Manager, Communications & Engagement

Strategic Communications

• Develop and implement comprehensive internal and external communications strategies tailored for rural audiences while leveraging proximity to urban centers.
• Create public information plans that mitigate potential controversies and promote transparency around County initiatives.
• Ensure consistent messaging across all platforms, including digital channels, print media, and public engagements.

Content Development & Management

• Oversee the development, design, and management of content for websites, graphic design projects, print materials, electronic messaging, and publications.
• Ensure all content aligns with Rocky View County’s branding standards while maintaining high-quality visuals and messaging that resonate with diverse audiences.
• Lead efforts to continuously improve digital platforms to enhance user experience and accessibility for residents and stakeholders.

Stakeholder Engagement

• Serve as the primary liaison for media relations, coordinating interviews, events, and responses to inquiries.
• Build collaborative partnerships with neighboring municipalities, businesses, community groups, and other stakeholders.
• Design, develop, execute, maintain and monitor/evaluate the County’s external engagement strategies, programs and services.
• Develop, cultivate and enhance the County’s relationships with indigenous partners
• Provide strategic advice to Council members on media training and public communication efforts.

Operational Excellence

• Oversee departmental budgets to ensure cost-effective delivery of services while maintaining flexibility for emerging needs.
• Monitor communications performance metrics to inform continuous improvement efforts.
• Lead quality assurance processes for all public-facing materials to maintain brand consistency.

Community Connection & Branding

• Champion Rocky View County’s identity by developing key messaging that reflects its unique rural character and proximity to urban amenities.
• Enhance engagement through storytelling that resonates with residents while attracting investment and visitors from outside the County.

Management | Leadership

• Foster professional growth within the Communications team through coaching, training, succession planning, and performance reviews.
• Promote a culture of inclusivity that values employee contributions while adhering to health and safety standards.