Celebrating the 70th Anniversary of RMA Insurance

Driven Through the Decades: 70 Years Strong

Meet the RMA Insurance Coverage Cruiser!

Seventy years ago, rural communities across our province relied on trust, resilience, and the strength of their neighbours. Roads were long, winters were harsh, and when challenges arose, people came together to support one another. It was in this spirit that RMA Insurance was founded—built on the promise of protecting rural municipal districts, counties, and nonprofits, ensuring that when the unexpected happened, communities could rebuild and move forward.

To celebrate our 70th anniversary, we wanted to do more than just look back—we wanted to bring our history to life. That’s why we’ve tracked down and restored a truck from 1955, the very year we began. It is a symbol of the era that shaped us.

This isn’t just any truck. It’s a workhorse, much like the people and organizations we’ve insured for generations. It’s seen dusty prairie roads, icy highways, and long days of hard work—just as our policyholders have. And just like us, it has stood the test of time.

Throughout the year, we’ll be taking this truck on the road, visiting the communities that have been at the heart of our journey. We’ll be hosting a photo challenge, inviting you to capture this piece of history in your own way—whether it’s parked in front of a century-old barn, alongside a bustling community event, or shining under a prairie sunset.

For 70 years, we’ve been driven by the same values: protection, reliability, and community. And just like this truck, we’re still running strong. Join us in celebrating the road we’ve traveled together and the road ahead.

#RMAInsurance70 Photo Contest

Enter to Win a Prize Pack!
  • A $1,000 fuel card for you
  • $5,000 in RiskPro credits for your home RMA Member Municipality
  • A $7,500 donation made by Genesis to your choice of rural food bank
How to Enter:

The Coverage Cruiser will be around Alberta at various events throughout the year.

  • Take a photo with the truck
  • Post it on LinkedIn, Facebook, or X with the hashtag #RMAInsurance70
  • For a bonus entry, sign up for the RMA Contact Newsletter through the form below.

The more events you’re at, the more times you can enter!

Where will the truck be?

RMA Spring Convention
March 17 – 19, 2025
Edmonton Convention Centre (Edmonton, AB)

RiskPro Communities
April 22 – 24, 2025
River Cree Resort & Casino (Enoch, AB)

RMA Charity Golf Tournament
June 12, 2025
Dinosaur Trail Golf & Country Club (Drumheller, AB)

RMA Fall Convention & Tradeshow
November 17 – 20, 2025
Edmonton Convention Centre (Edmonton, AB)

Plus more events to be announced!

To receive your bonus entry, fill out the Contact Newsletter signup form below. If you are already signed up, you can still fill out the form to receive your bonus entry.

DISCLAIMERS: Contest runs now through December 31, 2025. One winner across all three platforms will be selected at the conclusion of the contest. By entering your photo in this contest, you give RMA the right to reshare your photo on their marketing channels. Your entry will not be received if your social media account is private. You can fill out the above form to register for the bonus entry even if you are already subscribed to the Contact Newsletter. Prize must be accepted as offered and cannot be exchanged for cash value. No purchase necessary.