Corporate Liaison Coordinator

Civic Agencies

•  Track and improve the Town’s civic agency programs in accordance with established Policies and procedures
• Maintain agreements with civic agencies
• Liaise with individuals, organizations, government bodies, non-profit organizations, boards, committees, and charities applying to become civic agencies
• Perform exceptional customer service by responding professionally and promptly to external customer inquiries
• Provide information, advice, and options to community residents, stakeholders, and civic agencies to assist in their understanding of the civic partnership process and Town funding avenues
• Review and monitor civic agency applications
• Manage, track, and improve the Town’s Community Grant and alternative revenue Programs in accordance with established Policies and procedures
• Work collaboratively with Town departments
• Attend Council meetings as required

Sponsorships and Marketing 

• Identify, attract, and secure sponsorships for Town assets
• Develop, coordinate, and maintain all sponsorship and marketing systems, policies, guidelines, protocols and templates
• Provide marketing expertise for sponsorships
• Coordinate multiple projects simultaneously and provide project support and expertise to departments and stakeholders as it relates to marketing or other areas
• Provide leadership to the organization in identifying strategic sponsorship and marketing opportunities
• Ensure all marketing efforts serve to achieve immediate and long-term Council objectives and Department goals
• Coordinate and track sponsorship and marketing agreements, maintaining agreement files with external agencies
• Maintain a database of marketing initiatives and service changes
• Collaborate and build relationships with Town employees to consistently and clearly plan, prepare, develop, implement and evaluate integrated strategic marketing plans and campaigns
• Collaborate with Communications to lead digital, print and experiential marketing campaigns supporting business attraction, retention, and expansion efforts
• Deliver marketing expertise using proven methodology and best practice
• Conduct research and evaluate best practices in strategic marketing, including the analysis of market trends, forecasts, customer behaviour, and competitive landscape
• Prepare marketing activity reports and metrics for measuring project success
• Work with Communications Service Unit to ensure consistent brand identity, processes and corporate messaging

Administration

• Responsible for researching and responding to inquiries from external stakeholders (the public, organizations, developers, etc.)
• Contribute to and support the goals and initiatives of the Department and Service Branch
• Maintain comprehensive records of all initiatives
• May be assigned a role within the Emergency Coordination Centre (ECC) for Disaster Services
• Undertake other duties as assigned

Grant Coordination/ Alternative Revenue 

• Responsible for identifying and overseeing alternative revenue sources for the Town
• Proactively identify and provide ongoing research of available funding opportunities at the federal, provincial, and municipal levels, as well as through other organizations
• Create, design, and implement grant and alternative revenue tracking and management system
• Provide organization wide training with staff on grant and alternative revenue tracking and reporting
• Establish and maintain a resource database on available funding sources, both existing and emerging
• Understand current and future capital and operational budget needs, to assist with matching and communicating potential usage of grant and alternative revenue funds
• Work with all Departments to:
  • Prepare and submit grant applications, ensuring optimal coordination of projects with specific grant guidelines and initiatives; and
  • Prepare and submit, in a timely manner, all reporting requirements for each grant received to ensure compliance with all applicable rules and regulations
• Identify the requirements of successful grant applications and communicate with project managers to ensure that all conditions are met
• Maintain full, accurate, and complete records relating to grant receipt and expenditure
• Advise and provide feedback related to Grant Programs evaluation and auditing
• Develop, maintain, and follow Policy, Directives, and procedures for the financial administration of grants and alternative revenues